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The Independent Automotive Aftermarket Federation

Dayco expands its chassis system offering with the launch of a comprehensive steering & suspension programme

Date: Wednesday 27 October 2021

Recognising the global shift in momentum from traditional internal combustion towards hybrid and electric powertrains, Dayco, a leading engine products and drive systems supplier for the automotive, industrial and aftermarket industries with more than 110 years of technical heritage, constantly addresses its product portfolio to reflect the needs of the independent service and repair sector.

As a result, following the company’s move to embrace thermal management and, more recently, the introduction of wheel bearings, Dayco is significantly growing its chassis system offering, with the launch of a comprehensive range of more than 3,300 original equipment (OE) equivalent steering & suspension components, which include axle joints, tie rod ends/assemblies and steering boots, as well as track control arms, ball joints, stabilizer links and bushes.

Naturally, in keeping with its position as an OE manufacturer and supply partner to many vehicle manufacturers around the world, across multiple sectors, quality is paramount. So, the company’s reputation for engineering excellence and technological prowess is reflected in the programme, which provides wholesalers with a range that allows them to offer their workshop customers a brand with true OE pedigree and the confidence that invokes.

On a practical level this means that the range has been manufactured to OE equivalent standards for both performance and durability and has therefore been tested and verified during its production to stringent certified quality control protocols. Additional product testing to check for material fatigue and dimensional accuracy is supplemented by the application of an environmentally friendly electrophoretic coating, for long lasting protection against salt spray and other chemicals, as well as impacts and scratches, which all contribute to ensure that the programme adheres to Dayco’s demanding brand requirements.

Alongside these confidence inspiring factors, additional benefits from an installer perspective include the fact that where ancillary items such as fastenings and clips also need to be replaced when a component is fitted, the Dayco kit comes with all the necessary replacement items, which makes life easier for technicians and improves workshop efficiencies.

On the subject of efficiency, the accurate identification of the correct replacement part is a vital prerequisite for the successful introduction of any new product line. So, as would be expected of a company that consistently demonstrates such high levels of technical competence, a supporting catalogue, with comprehensive cross-reference data and imagery, is instantly accessible through the Dayco website and app, as well as via TecDoc.

Finally, in accordance with the company’s consistent brand identity, the steering & suspension programme is powerfully presented in robust packaging, resplendent in Dayco’s distinctive corporate imagery, which again further endorses the professional approach it takes to every aspect of its aftermarket business and in support of its valued customers.

For more information regarding Dayco’s OEM quality products, please visit: www.dayco.com