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The Independent Automotive Aftermarket Federation

Great success in Madrid - AS-PL sums up Motortec Madrid

Date: Thursday 05 May 2022

On April 20-23, the AS-PL team took part in the Motortec 2022 fair in Madrid. It was a great opportunity to meet business partners and present the new branch AS-PL in Spain.

Motortec is one of the most important industry events in Southern Europe, which took place at the IFEMA Madrid congress center.

"The attendance at Motortec this year was record-breaking" - sums up Paweł Kotala, Chief Sales Officer at AS-PL Sp. z o.o. “We are at the Motortec fair for the third time, but this edition was unique for us. In March, we opened a new branch of AS-PL Espana and it was a great opportunity to establish contacts, present new solutions which range has significantly expanded with the new investment, and meet our current business partners” - adds Paweł Kotala.

It is worth mentioning that the product of the AS brand, the A3259PR alternator, was appreciated by the jury in the "Electrical and Electronic Components" category - it received a distinction for the most innovative product presented at this year's Motortec fair. The A3259PR belongs to the Premium line, thanks to which it is reliable, but also to the regeneration process - we save water, electricity, and raw materials such as iron, copper, magnesium, and aluminum. The alternator can be used in Ford B-Max, Ford C-Max, Ford Fiesta, Ford Focus, Volvo C30, Volvo S40, and Volvo V50.

"We are pleasantly surprised that our company enjoyed great interest during the event" - says Monika Gilis-Siek, Regional Sales Director (Western Europe and America) at AS-PL Sp. z o.o. "Most questions we received concerned the opening of a new AS-PL branch in Valencia, but also the Alternator A3259PR, which during the Innovation Gallery Awards gala received the award for the most innovative product of Motortec 2022. We are glad that we were noticed and the AS brand is arousing more and more interest” - summarizes Monika Gilis-Siek.

The organizers of the Motortec Madrid fair are not resting on their laurels and announce the next edition, which will be in 2024.

We hosted a competition with an electric hoverboard to be won! The participant's task was to write in a few sentences "Why do I choose AS products?"