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The Independent Automotive Aftermarket Federation

sales-i Webinar | Doing more with less, to sell smarter with Bickers

Date: Friday 11 March 2022

Calling all product sales teams. Join IAAF member sales-i in a free webinar as they sit down with Rob Sheldon, Head of Sales, and Charlie Rawson, Website Co-ordinator from leading motorcycle product distributor Bickers UK. In this 30 minute session, sales-i and Bickers will be talking all things product sales and how to do more with less in today’s rapidly changing times.

From challenges with recruiting and retaining talented salespeople, to making the most of their product sales data, you’ll learn about their experience and solutions that you can apply with your own team to sell smarter.

Bickers UK is a leading nationwide parts and accessories distributor. For over 40 years they’ve imported and supplied well-known brands which today include the likes of; Maxxis, Champion, Ferodo, NGK, and Yuasa just to name a few.

What you'll learn:

  • How Bickers work efficiently to identify high revenue sales opportunities
  • How they approach and overcome the challenges of recruiting and retaining top sales talent
  • How they leverage sales enablement and analytics tools to sell smarter

Register to join the free webinar by visiting https://www.sales-i.com/doing-more-with-less-to-sell-smarter